& Goodies

Antonello Pasci turned his decades of experience as a stylist into a line of high-quality natural haircare products. He wanted the personality of the brand to revolve around inclusivity (for people and hair), an important aspect to him personally and a true attribute of his products. Through our branding process, we were able to hone in on the right name, visual identity, verbal identity, packaging, and website to bring a vibrant brand to life.
Services provided:

From idea to European distribution

& Goodies is developing a loyal customer base and currently in the process of being distributed across Europe. The future looks bright for this stylish young brand.

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